Hot Wheels Boulevard No. 124 1971 Datsun Bluebird 510 Wagon
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Delivery & Returns
NZ-wide delivery $9.99 (FREE for orders over $200).
60-day exchanges on unused items in original packaging.
Where JDM Magic Began
No spoilers. No flares. No shouting.
The little Datsun rolls past, engine buzzing, suspension working, doing everything right without ever drawing attention to itself. It’s not trying to be cool — it just is.
This is the car that taught the world a new idea: lightweight, balanced, affordable, and endlessly tunable. Before drifting, before turbo monsters, before JDM was even a term, there was the 510.
This one speaks to the 7-year-old who loves wagons and race cars — and the collector who knows this is where Japanese performance truly began.
About the Real Car
- Model: 1971 Datsun Bluebird 510 Wagon
- Engine: 1.6L L16 naturally aspirated inline-4 (front-mounted)
- Power: Approx. 72 kW
- Drivetrain: Rear-wheel drive
- Highlights: Lightweight chassis, independent rear suspension, motorsport pedigree
A Legend Is Born
The Datsun 510 earned its legendary status the hard way — by beating bigger, more powerful European cars on track. With its advanced independent rear suspension, low weight, and reliable overhead-cam engine, the 510 punched far above its class in touring car racing throughout the late 1960s and early 1970s.
Affordable, easy to modify, and mechanically honest, the 510 quickly became a favourite among enthusiasts. It laid the groundwork for everything that followed: Skylines, Z-cars, and the entire Japanese performance movement that would eventually dominate global car culture.
The wagon variant adds even more charm — practical, slightly unexpected, and endlessly cool. It’s the kind of car that looks better the longer you stare at it.
Hot Wheels Boulevard
Hot Wheels has released the Datsun 510 many times over the years — and collectors keep coming back for more. Some cars simply transcend trends, and the 510 is one of them.
In Boulevard form, it represents the perfect balance of history, style, and cultural importance — a foundational JDM icon that belongs in every serious collection.
Technical Details
- Recommended Age: 3+ years
- Assortment: GJT68-958B – Hot Wheels Boulevard
- SKU: JBL21
- Year of Release: 2025
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